Who We Are
Shoonya Digital is an award-winning education technology company based in Santa Barbara, California. Our flagship product, the Shoonya Kids app, is a gamified multilingual learning platform that helps children move seamlessly between their home language(s) and English. Built by a team of seasoned edtech veterans, engineers, educators, and designers, Shoonya Kids combines authentic cultural representation with engaging, foundational vocabulary learning.
Our teacher dashboard enables educators to customize lessons and track learning outcomes. Shoonya’s work has been recognized with competitive innovation grants — including the U.S. Department of Education’s Small Business Innovation Research (SBIR) Grant and the Antares REACH Grant — validating both our impact and our potential to scale.
We’re on a mission to make multilingual learning joyful and accessible for all children. As we grow rapidly, we’re looking for a driven, entrepreneurial Sales Development Representative (SDR) to join our team and help expand our presence in K–12 education.
What You’ll Do
As Shoonya’s first SDR, you’ll play a critical role in building our sales pipeline and shaping our go-to-market strategy in California. You will:
Prospect and research new opportunities within schools, districts, and partner organizations.
Conduct direct outreach (calls and emails) to qualify leads and book demos.
Maintain and manage our CRM (HubSpot) — track progress, log activities, & update lead status.
Attend educational conferences, support booth setup, & confidently present Shoonya Kids.
Collaborate closely with the Founder/CEO and Sales Lead to refine outreach strategies and messaging.
Stay organized across multiple leads, follow-ups, and events while hitting outreach and demo goals.
What Success Looks Like
30–50 high-quality outbound prospecting calls per day
At least five qualified demos are booked weekly.
Timely follow-up and CRM hygiene
Consistent contribution to pipeline growth and overall revenue momentum
What You Bring
1–3 years of experience in sales. (Edtech or Education experience is a big plus)
Strong communication skills and confidence speaking with educators and administrators
Familiarity with sales tools (e.g., HubSpot, Google Workspace, spreadsheets, etc.)
A proactive, self-starter mindset — comfortable wearing multiple hats
Spanish proficiency is a plus.
Must reside in California: being able to travel to school sites, conferences and events is required for this role. All travel will be paid for.
Your Growth Path
This role is designed for growth. As our first SDR, you’ll have a clear path to advance:
Shadow & Learn: Partner with our Sales Lead to master the whole sales journey — from initial outreach to demo and closing.
Own the Process: Take on full-cycle opportunities with leadership guidance.
Master the Demo: Lead Shoonya Kids product demos with confidence and expertise.
Grow into a Sales Representative Role: Transition to a full-cycle sales position with increased responsibility and earning potential.
Compensation & Benefits
Base Pay + commissions on qualified demos booked.
Employer-paid health insurance.
IRA Match
Stock options
Paid holidays
Remote-friendly setup and equipment support
Why Join Shoonya
This is a rare opportunity to join an early-stage edtech company making a real difference in the lives of multilingual learners. You’ll work closely with leadership, help shape our sales strategy, and grow your career as we scale nationwide.
Shoonya Digital is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Interested in Applying?
Complete the application below or contact hiring@shoonydigital.com with any questions.
